There are some things you can always count on in life, like the sun rising and setting each day — or, you know, the fact that Eminem’s face will never change. After all, the rapper has looked exactly the same since circa 1997 when we were all still toting around Trapper Keepers and wearing body glitter.
Alas, something is obviously askew with the universe, because Eminem is officially sporting a new look.
No longer is his trademark buzz cut peroxide blonde. Rather, he has quite literally returned to his roots, rocking a natural brown shade. The bigger shocker, though? Eminem (aka Marshall Mathers) grew a beard. A legit grown-up man beard.
“Just a couple of guys from Compton and one from Detroit. With a beard. #thedefiantones,” Eminem captioned a photo on Instagram of Dr. Dre, himself and Kendrick Lamar at The Defiant Ones premiere in Los Angeles.
Accordingly, the internet immediately proceeded to, ahem, lose itself, gushing over Em’s hot new look.
“Looking sharp, man!” one fan wrote. “Damn, @eminem! Looking good,” chimed in another. Others called the look “dope ass,” “sexy,” “amazing,” and “grown man shit.” Suffice it to say, the Grammy winner has a hit on his hands with his newly-debuted facial hair.
The photo garnered over 900,000 likes the first day it was posted, with the tally now over 1 million and rising steadily.
And although Eminem looks nearly unrecognizable now, even an incognito face won’t keep fans from keeping an eagle eye out for the man many consider to be one of the greatest rappers of all time.
Of course, the fact that Eminem keeps a relatively low-profile makes it even more difficult to spot him… new beard notwithstanding. In case you were wondering about his whereabouts and goings-on these days, rest assured the rapper is steady hustling.
In addition to making a cameo in The Defiant Ones — a four-part HBO documentary exploring Dr. Dre and Jimmy Iovine’s massive pop culture impact — Eminem recently re-issued The Eminem Show as a limited edition cassette, and he also launched a line of exclusive “E13” products through his collaboration with workwear brand Carhartt.
But if you’re hoping to catch a glimpse of the man-beard, you’ll have to hit up one of Eminem’s U.K. shows in August. Fingers crossed that facial hair will still be center stage.